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Industries Served Retail Restaurants & Hospitality Entertainment Property Management Automotive |
| Robeks
has been successfully using Shoppers' Critique to monitor their consumer
experience for more than one year. With stores focusing on this program,
and improving scores, we believe that the secret shop program is contributing
to our system wide increase in year over year comparable sales.
A. Kaplan, Sr. V.P. Franchise Support, Robeks Fruit Smoothies & Healthy Eats |
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Good service and great tasting food get people talking for all the right
reasons. However, poor service and sub-par food works the opposite way
- exponentially.
Dissatisfied customers will tell 9-10 people of their poor experience and these will tell 20 others. The scary thing is that 96% of dissatisfied customers don't complain to the restaurant management. Whether it's at a fine dining, casual dining, or quick service restaurant, customers expect quick attentive service, hot food hot and cold food cold, as well as clean and well-maintained facilities, or they won't return.
Restaurant mystery shops focus on what's important to guests and can also evaluate how employees deliver on your standards.
